Jack Dunn Male Grooming - Male Waxing Aftercare.

Sunday, 13 March 2011

Why a Flexible Pricing Tariff Works Better For Male Waxing Treatments

Why a Flexible Pricing Tariff Works Better For Male Waxing Treatments




As a therapist I see many clients for male waxing treatments and these clients are a variety of shapes, sizes, some male clients have a little bit of hair to be removed and for some, it’s a bit like a forest!!.. Also there are those clients that maintain their hair removal treatment on a regular programme so it’s finer hair follicles and much easier and quicker to remove.

In my opinion I find that one price does not fit all and that having a flexible pricing tariff offers male waxing clients a better value for money. More hair removal often equals more products and more preparation time and less hair equals fewer products and less time so for me it makes sense to reflect this in your price list.

On my most popular male waxing treatments, this approach seems to work and I find that clients are generally much happier with this than having a fixed price tariff. There are salons and therapists that agree with this pricing structure and there are some that don’t. With a fixed pricing tariff, from the therapists point it probably balances out, using more product and time on some and less on others.

With the flexible pricing tariff it allows you to offer a more bespoke waxing service. For example, male back waxing is often one of the most popular male grooming treatments and a lot of therapists now offer clients several options. I offer a range of male back waxing options. My full back wax allows clients to include their neck hair, shoulders the front as well as the back and tops of the arms. The hair can be blended to create a more natural line. With the flexible tariff they may ask for hair to be removed to the elbow, or may require some hair removed from the front of the neck, so the flexibility allows for me to provide the service they want and to charge them accordingly.

I am extending my range of back waxing treatments to include a basic back wax and this will be for those clients who only require the upper and lower back wax and who don’t want any hair removed from the neck arms shoulders etc, so they only pay for a basic back wax. This will be added onto my price list shortly.

When a new client books a male waxing appointment, I confirm the booking but state that the flexible tariff will apply, and once I have carried out the consultation with the client and agreed exactly what is to be included, the amount of hair and preparation involved then I will confirm the actual cost.

The other benefit of course is that clients know that they will not be charged above a certain amount, so they can arrive in the knowledge that their treatment will not exceed the upper price limit quoted for that particular treatment. On average most clients fall into the lower to middle price range with only a very few clients hitting the higher price.


My full back wax treatment is charged between £30-40 , and my new basic back wax will be offered at £25.00 . Details of my back waxes ( and all my othe popular male waxing treatments) are all listed on my website.

Jack Dunn - http://www.london-male-waxing.com/